Welcome to the rainbow loom zoo

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Who doesn’t have kids, doesn’t know the paradise of rainbow loom bands.

You’d say: must be something for girls. You’re wrong.

He is an eight-year-old boy and spent all his pocket money of the last months, nearly 100 Swiss Francs, on rainbow loom bands. He spends hours on checking the Internet about new models: spiders, owls, mice, frogs, swans, penguins and so on; he spends even more hours on trying, failing, retrying these animals.

Wherever I go, I see now tons of rainbow loom bands boxes waiting for clients. It had become a worldwide mania.

Already in Italy this summer, the sellers on the beach tried to get my boy. Today, he got into it by heart and soul. I’m wandering what will be the next global boom we are heading at.